WATCH IT: Justin Bieber "Never Let You Go" (Colin Tilley, dir.)
Despite having a slightly darker, more grown-up vibe, Biebermania seems to be unstoppable as this new video has already garnered 3 million views and counting at YouTube/VEVO. A young lady gets taken to Atlantis (the hotel, not the mythical underwater island) with Justin Bieber in this video directed by Colin Tilley. There's no real narrative, but all the aquatic imagery gives off a vibe that Bieber is gonna treasure his girl and hang onto her forever. Or, if I may be cynical, he's gonna keep her like a goldfish: Love it, put it in a bowl, forget about it, and then flush it away. --> watch "Never Let You Go"