By Steven Gottlieb on April 6, 2009 @ 4:12pm PDT |
Comments (0)
A little while ago I was excited by the possibilities of "augmented reality" as applied to music video. Turns out the folks at Radical Friend are way ahead of me...
- artist: Black Moth Super Rainbow
- song: "Dark Bubbles"
- label: Graveface
- director(s): Radical Friend
- production co: Spy Film
"Black Moth Super Rainbow's sound lends itself towards this electronic
mysticism that we felt we could illustrate by creating some kind of
other-worldly interactive experience. What initially peaked our
interest were these tests from 2006 (using Flash) where you wave your
hand in front of a web-cam and a red dot on the screen follows your
movements... It's essentially the same technology used in video
installations where insane programs like MAX/MSP Jitter
are required. However in these tests it was being done using just Flash
and a webcam (so anyone with a newer mac laptop could potentially be
involved). With the help of some talented friends we were able to take
this technology a step further by creating an actual environment using
time lapse photography, live action and some animation elements that
you are physically controlling by moving your body! So if all goes
according to plan this will be a technologically mystical music video
app you can touch." -- Kirby McClure, Radical Friend
Weight:
0
