WATCH IT: Paramore "Bit By Boring Brick"

Fairy tales without happy endings aren't worth remembering. So, Paramore singer Haley Williams prepares to lay her childhood demons to rest in this fantastical video for "Brick By Boring Brick." Director Meiert Avis keeps the clip memorable with an elaborate retelling of the lyrics tale, referencing Alice In Wonderland and other fairy tales, but with a look that's most reminiscent of the burnt-orange narco-dreamworld of the Nirvana "Heart Shaped Box" video. --> watch "Brick By Boring Brick"

Paramore "Brick By Boring Brick" (Fueled By Ramen/Atlantic)
Meiert Avis + Chris Ledoux, director | Jeremy Alter, producer | Pusher, production co | Craig Kief, DP | Labuda Management, rep | David Saslow + Cathy Pellow, commissioners