Daniel Askil

Paul McCartney "Hope For The Future" (Daniel Askil, dir.)

If you need a good example of how video game economics absolutely dwarves that of the music business, take a look at Destiny. Not only did they soundtrack their commercial with the mighty Led Fucking Zeppelin — which was directed by action/sci-fi master Joseph Kosinski — they got Sir Paul McCartney and turned him into hologram to roam their video game landscapes.

My hope for the future? That someday we'll be able to get Super Mario in a music video. And, no, this one doesn't count.