Raafi Rivero, director: "One image I couldn't shake after talking to the label about this video was a radial saw blade. The words 'hard' and 'toug'” kept coming up, and the artist, Styles P, has a strong street presence. For the treatment I took photos of nails and a pile of rusty saw blades and put them ahead of the reference materials. There was always going to be a street element to this video, so the visual of a saw works because it's something that's both tough in the literal sense, but also highly graphic.
Decoding the imagery of this dizzying High On Fire video possibly requires one to be high on something or other, althouugh even I was able to make the connection between "Fertile Green" and the thatch of shrubbery that looms so large here. Otherwise, I'll leave it to director Phil Mucci:
Is there an older and better cover for mob money than waste management? Jim Jones and singer Rell pay tribute to all the NYC puffers, especially those who are serviced by the green business that they run out of a garbage truck. --> watch "Blow Your Smoke"
Jim Jones f/ Rell "Blow Your Smoke" (eOne Music)Jason Goldwatch, director/editor | Peter Bittenbender, producer | Decon, production co
