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Lucid Media

Yeah Yeah Yeahs "Sacrilege" (Megaforce, dir.)

New videos from the four Frenchman of Megaforce are something that all of us look forward to. Here, they exceed expectations for the new Yeah Yeah Yeahs with a blistering tale of betrayal that is almost biblical in scope. 

The narrative plays out in reverse, letting events unfold in a way that,despite the conclusion being the start (and vice versa), makes both ends of the story seem inevitable. Watch it more than once, everyone else is. Slightly NSFW, if you work with hypocritical town elders

Doug Stern writes music video treatments and tries not to commit sacrilege on Tuesdays.

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