December 2010

2010: Year In Music Videos

2010: Year In Music Videos (or, how I made a Top Ten List hopelessly complicated)

Is it ironic that OK Go has become the essential music video band by not making anything that would traditionally be considered a music video? In a way, their best known clips are not music videos at all, but rather documentations of amazing, elaborate live events and stunts. No edits, no cinematography of note, none of the elements that normally define a music video other than the lip-sync.

WATCH IT: Mogwai "How To Be A Werewolf" (Antony Crook, dir.)

The loneliness of the long distance pedaler? This Mogwai video is essentially taken from director Antony Crook's short documentatry film 30 Century Man, featuring James Bowthorpe, a cyclist who holds the world record for fasted bike ride around the world by pedalling 18,000 miles across 20 countries 20 days faster than anyone else. And he did it for charity. The compilation that's matched to the atmospheric and driving Mogwai track was shot during a "white" night in the middle of nowhere Norway.

WATCH IT: Jim Jones "Blow Your Smoke" (Jason Goldwatch, dir.)

Is there an older and better cover for mob money than waste management? Jim Jones and singer Rell pay tribute to all the NYC puffers, especially those who are serviced by the green business that they run out of a garbage truck. --> watch "Blow Your Smoke"

Jim Jones f/ Rell "Blow Your Smoke" (eOne Music)Jason Goldwatch, director/editor | Peter Bittenbender, producer | Decon, production co

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