@JosephKahn FREAKANOMICS says Asian guy must make $247,000 more year than white guy to get same response dating. So stop with speaker in car & go study. 1 day 16 hours ago
@JosephKahn I promised IEVFX co-owner @blented a date with Selena Gomez if he did a good job the BAD BLOOD video. I lied. 18 hours 15 min ago
@BrunoMars Why do I always have to be drunk? Why can't I jus talk to everyone on social media without being judged? #YesImDrunk https://t.co/ei6gJQIeaO 1 day 1 hour ago
@questlove Damnit @TurntableLab who opens their business at friggin 1pm!!? 19 hours 44 min ago
@iamdiddy Today we want to say thank you to all of the service men and women who are no longer with us.… https://t.co/3962GcglrW 1 day 16 hours ago
@JosephKahn How come dick twerking is not a thing. 4 hours 4 min ago
@JosephKahn I want to be a basketball player oh shit look at that Steph Curry fall nah I'm good. 1 day 7 hours ago
@dougstern All politics is compromise, but wouldn’t this guy be a nice starting point? https://t.co/m4766UPMp7 1 day 18 hours ago
@questlove Who is the marketing genius who deideced 23 hours 40 min ago
@davidguetta RT @XSlasvegas: Last night, we went swimming with @DavidGuetta and a few of our closest friends! #XSMDW #SundayNightSwim http://t.co/MncZ3A1 day 52 min ago
@JosephKahn For those who failed English, there is a difference between NEVER and HAVE NEVER. 1st is characteristic, 2nd is categorical. -Professor Kahn 6 hours 28 sec ago
@LondonAlleyEnt It's been real, San Fran! ✌️ http://t.co/clNPZ2Tgc4 1 day 13 hours ago
@jus10p @Aurora_Hernandz thank you. Its makes me so angry, I can't stop watching. 1 day 17 hours ago
@A_Listermann RT @calscruby: on this @RIVETING_ENT set for @chrisbrown @Tyga @ScHoolBoyQ "Bitches N Marijuana" -- shit looks craaaaazy 9 hours 35 min ago
@JosephKahn Most rich kids that became famous strictly because they were rich kids made sex tapes. 1 day 17 hours ago
@JosephKahn RT @dumbfoundead: "i already called a Uber" -girls who don't want to kick it longer 17 hours 33 min ago

Technologic: Better, Faster, Stronger...

Spence Nicholson on NAB camera announcements

Today we launch a new feature with director Spence Nicholson, who will explore the digital cinema landscape as it is today, its past and look forward to the future....

NAB is the yearly meet up for the National Association Of Broadcasters, but in recent years it has been hijacked by digital cinema "cine" nerds. Every year there is a big product reveal just prior to NAB, and this year was a new product called the MōVI

The MōVI is really nothing new. At its most simple explanation, it is a stabilized 3 axis gyro head on a gymbal, the type often used for Aerial Photography, adapted to work in a handheld configuration. Many open source initiatives have been developing this technology over the past several years, (mainly dji_innovations.com) but Freefly Systems, based in Seattle WA, patented the technology and brought in Vincent LaFloret (the dude Canon hired to pimp the 5D mk ii) to be its spokesperson, so naturally it has gotten a lot of buzz. This has unlimited potential, but don't expect to just purchase one and replace the need for steadicams, cranes, dolly's or Jibs. I feel it will be best used in conjunction with the afforementioned traditional film tools.

Just today Black Magic Design announced the follow-up to their BMD Cine Camera announced last year (and still not in the hands of many people who pre-ordered it): the Super 35mm 4k camera for under $4k (the quote, unquote "holy grail") and another camera, a 1080p "pocket cinema" camera using a Super 16mm sensor and M43 mount that will retail for less than $1k. The high school and film school version of me would likely be shitting his corduroys.

The "Pocket" Cine camera has great potential as a camera you always have with you, but not necessarily as something that will replace a RED or Alexa on a production. I see this being used on big productions in lieu of crash cams, car mounts, etc, maybe giving GoPro a run for their money (though the rumor is GoPro is set to announce a new system as well, so we shall see).

The really cool thing about the Super 35mm BMD Camera is that it has a global shutter, replacing the rolling shutter and thus eliminating things like "jello cam", skew, smear and partial exposures. Though cheap, the ergonomics of these cameras require a lot of accessories and add ons to make them production ready. Also, if last year is anything to go by, the next camera may be announced before you even get your hands on this one. 

Global shutter is the 2013 must have digital cinema feature. Arri announced their new Alexa modules last month and promised global shutter. RED today announced a new "motion" mount system that replaces the rolling shutter with a global one. 

In other news:

In our next post we will take a look back at the roads that have lead us here. We will also likely discuss some new gear announcements, as NAB has only really just begun. 

Director Spence Nicholson has always been a film and tech nerd. He began his career assisting Wayne Isham, which led to Second Unit work and a directing career of his own.

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