Director Dale Resteghini tells the tale of what happens when you take a NYC rap star like Jim Jones to the West Coast for "We Fly High/Reppin' Time," a larger than life video that boasts the kind of plot you'd read about in an Elmore Leonard crime novel.
This was my 8th video for a Dipset project and by far the most elaborate. We had access to Gulfstream IV jets, Lamborghinis, Aston Martins, helicopters, mansions and, most importantly, a 4 day shoot to fit our mini movie story line in the video. In short, Jimmy is on the hustle in Los Angeles, where he hooks up with his crew to rob a bank. They celebrate at a mansion party where he finds out his hot mami is actually an undercover Fed. She locks him up , but he beats the rap in the end!
Getting Juelz Santana and Cam'ron to fly to L.A. for the day was a treat. We had to shoot their scenes in less than 10 hours — which included 2 company moves — but we made it work. The idea was that Dipset from NYC takes L.A., which from a hip-hop stand point is a complete "fish out of water" situation. They are so East Coast... I mean, the equivalent might be getting Snoop and Ice Cube to shoot in Harlem for a week.
--> Watch "We Fly High/Reppin' Time" in Real or Windows Media
credits: Dale Resteghini & Jim Jones, directors | Kim Resteghini, producer | Raging Nation Films, production co | Joe Labisi, DP | Zuk, editor
