Jay-Z Doing "Picasso Baby" for Six Hours In NYC Right Now

By Steven Gottlieb on July 10, 2013 @ 12:29pm PDT | Comments (0)

Jay-Z is lip-syncing his song "Picasso Baby" for six hours today. Or as it's commonly referred to: He is shooting a music video.

The rapper is at NYC's Pace Gallery today — which has a Picasso connection — doing a marathon shoot for a crowd of fans and celebs.

The stunt is reminiscent of what The National did for "Sorrow" — playing the same song, live, for six hours straight at MOMA PS1 for Icelandic artist Ragnar Kjartansson's cheekily titled show, "A Lot of Sorrow" — but it's already apparent that Jay-Z can take the same basic set-up and turn it into a worldwide, real-time phonenomenon.

Respect.

Jay-Z
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Artist
Picasso Baby,
Song

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