From Chronic to Kush... Although Dr. Dre has been fairly ubiquitous recently through his Beats By Dre audio empire, it's been over a decade since he last stepped out as a solo artist on The Chronic 2001. "Kush" is part retro and part futuristic: On the audio side, it reconnects Dre with Snoop Dogg, but also brings Dre into the auto-tune modernity of Akon. Videowise, Joseph Kahn spotlights a damn beautiful frozen-in-time effect, one that he first played with in his U2 + Lara Croft "Elevation" video, but takes to a whole other level here. But mostly, this futuristic and impressive video is a throwback in scope (and probably budget) to when videos had to be big big big. --> watch "Kush"
Dr. Dre f/ Snoop Dogg + Akon "Kush" (Aftermath/Interscope)
Joseph Kahn, director | Mary Ann Tanedo + Kathy Angstadt, producer | HSI, production co | Joseph Kahn, DP | David Blackburn, editor | Ingenuity Engine, fx | Marcelle Gravel, set designer
