Gas & Electric

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MNEK "Paradise" (Ciaran Lyons, dir.)

MNEK's "Paradise" video explores beauty, pain, and makes a powerful statement about police brutality. 

Ciaran Lyons, director: "I think the themes of MNEK’s track will resonate with a lot of people. What grabbed me was the underlying idea of the different responses elicited by the chaos of the modern world - the desire to escape from the real world into a fantasy paradise vs the possibility of standing strong and separate from all the madness and cruelty, in the hope of preserving something better. It’s a theme reminiscent of those who “carry the fire” in The Road.

The intention with the video was to echo these themes, while maintaining the ambiguity of the lyrics. Escaping, or standing apart can be seen either as an act of strength and heroism, or callousness and cowardice. So we have this beautiful human walking through a fantasy landscape made from symbols of growth and decay, never stopping, never getting involved, but coming out the other end still intact, and still beautiful."

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Isaac Gracie "Reverie" (Clara Aranovich, dir.)

LA-based Clara’s piece for Isaac Gracie’s ‘Reverie' is a surreal, mysterious & thought-provoking short film which leaves the viewer to interpret the meaning.

“When I think about today’s youth.... The world they’re inheriting is possibly going to be a disastrous one. It’s this feeling that begat this concept.”

The story follows a friendship between a girl who becomes ‘affected’ and her best friend, who in the face of adversity, tries to find a way to continue their lives as normal, in a touching tale of childhood friendship.

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Klangarussell "Hey Maria" (Naroop, dir.)

Gas & Electric director Naroop enlists the dancing talents of The Twilight Players and they pop, lock and ‘boogaloo’ in an attempt to woo the locals. 

From Naroop:

The idea for the video had been running through my head for a while. When this track came in, I felt it was the perfect opportunity. 

I knew I had balance the fun and cool factor. Make it look slick, but still entertaining. This came down to casting and photography.

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Farao "WARRIORS" (Irrum, dir.)

Irrum continues on his relationship with Farao in their new video 'Warriors'. 

From Irrum: "Kari told me she thought it was interesting if we represented the themes of the song, a choice, a gamble, giving up on something - with something simple and relatable, we decided on a game. The video puts us in a graphical game scenario, the format has some similarities to that of a classic TV game show, but we left the rules and context surrounding it pretty undefined."  [ via Dummy Magazine].

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Swim Deep "To My Brother" (Irrum, dir.)

Irrum, director: "The band said that they felt like they were ready to shave their heads and go to war with this new record, and they wanted a video that represented that feeling. It felt like the perfect opportunity to reimagine a completely new world, rather than a representation of psychedelia we have seen before. I came up a concept that solely focused on an evolution of color; a giant spinning wheel that diffused colour to birds, botanics, and statues of the band themselves.