@JosephKahn Neat that people are so interested in how videos are made. For me it's like you showing up at the office or something. But glad you dig it. 21 hours 43 min ago
@kanyewest YEEZY Season 3. 2/11 4PM ET. @TheGarden. Livestream for ALL on TIDAL. https://t.co/flkoN5t26q 1 day 6 hours ago
@iamdiddy RT @EverythingJassy: The @Ciroc commercial with Al Green is so smooth ! Genius 1 day 1 hour ago
@markromanek RT @noahkalina: Trump is a gigantic piece of shit. How this guy gets a single vote will mystify normal people for generations. 1 day 21 hours ago
@A_Listermann Today's plans..Win more and keep away from "they" (Khaled voice) 1 day 7 hours ago
@jus10p @iamkmobs No worries. Glad you got it. You are a Salty Crew down there. 1 day 6 hours ago
@iamdiddy What do ya'll think about that new #CirocApple commercial? 1 day 1 hour ago
@jus10p @ClancyEw He should I mean what a great subject to make fun of & can't even get it right Johnny Depp sounds like Captain Jack playing Trump 1 day 9 hours ago
@JosephKahn Art theory: avoid center framing. Blogger theory: EVERYTHING SHOULD BE CENTER FRAMED BECAUSE MAD MAX BRUH 21 hours 6 min ago
@JosephKahn British People: if foreigner's mom does not write text to son like this after fixing air conditioner, NOT ASIAN. https://t.co/8Om4L2ZzF4 1 day 7 hours ago
@JosephKahn British will literally label Egyptian men as "asian men." Egypt is 100% in Africa. What. Is. Wrong. With. You. 1 day 8 hours ago
@jus10p RT @ClancyEw: Buy them out Donald and fire the entire staff. https://t.co/CqSqcfUpdw 1 day 9 hours ago
@questlove So it's almost 4.....& I've fallen down a rabbit hole called #LaReinaDelSur ---a mofo need… https://t.co/25wJrI3vsf 1 day 19 hours ago
@questlove Dude. I'll be honest. As a DJ I have her records but I purchase every album. But it takes a… https://t.co/FguDU0TfjY 2 hours 43 sec ago
@JosephKahn I am completely covered in a coat, hat, gloves like a newborn baby. Taylor just making it happen… https://t.co/yf1GPWxecl 1 day 19 hours ago
@JosephKahn The guy leaping and grabbing on to edge of cliff/crane over him into the chasm shot. Overdone. 1 day 2 hours ago

Justin Timberlake "Suit And Tie" (David Fincher, Dir.)

Happy valentines day, from Justin Timberlake and David Fincher.

When we last saw legendary music video director David Fincher working the short-form for the small screen, it was Nine Inch Nails "Only" in 2005. And the difference between that video and this is a perfect example of how doing what's right for the artist and song is really what makes a great video director.

"Suit And Tie" isn't groundbreaking. There's no trick to it. There's no visual hook. But, it's still one of the best videos you've seen so far in 2013.

It's just perfectly composed and perfectly executed. Nearly every shot is interesting. In some places it's even casual — JT and Jay-Z  hanging out — other parts are business-like and in the studio, while other segements are gorgously art-directed. They nail the modern day Rat Pack vibe, but it's not too retro (and I don't just say that because there's an iPad in it.)

Now, having a great artist and a great song and an ample budget surely make it look easy. But, if you look at Fincher's videography you'll see he made all sorts of videos for all sorts of artists. And while some people tend to cite a distinctive Fincher style, that's just a small segement of his output. He did what was necessary to bring attention and a deeper understanding for each song and artist. And at the end of the day, that's what makes a great director.

Also, it doesn't hurt at all that JT is a total star.

Song
Director
Label
Producer
Production Company
Director of Photography
Commissioner

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