By Steven Gottlieb on July 3, 2014 @ 2:38pm PDT |
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What if Obama called OK Go and said, "OK guys, we need a viral video for The Star-Spangled Banner. Make it patriotic. Spend whatever you need, but it's gotta go viral."
This is not that video. But, it's a fun, even if not entirely accurate, insight into the OK Go creative process and how they maximize virality potential. PS: Their idea involves Jimi Hendrix with a cat head and giant bosoms, which does sound like Internet gold.
