February 2013

If I was a radio guy, I would be very worried about the new Hot 100 chart formula. But everyone should take notice. 

Billboard's Hot 100 has long been the barometer used to judge the country's biggest hits — incorporating radio and sales data. Want to top the charts? Get your ass on radio and sell some records. And to do that, you need supporters, a team and the ability to wage a proper promotional campaign.

The fourclops ::) creative crew doesn't get as interactive as they're prone to be, but they do get their MacGyver on, taking ordinary items and making them into a beautiful world for Yuna. On display are:

• Opening trippy fluid shots made by combining milk, food coloring, and soap.  
• Sparkly shots created by burning steel wool.
• Bubbly objects that are actually homemade lava lamps using water, cooking oil and food coloring.
• Ink in water and lots more

It's like a science fair as a music video.

A man secretly finds his groove amidst the ruins of Detroit, sneaking into once majestic buildings to burst into tricky pop/lock dance moves.  

The story goes that director Kimmo Kuusniemi shot this footage in 1986 for a hip PSA series that the Finnish government commissioned in hopes of convincing the young folks that drinking and driving is bad. Alas, they realized the footage made it look sort of fun and it never made it to TV.