NEW RELEASE: The Strokes "Juicebox"

The Strokes "Juicebox" RCA
Michael Palmieri, director
Rachel Curl, producer
A Band Apart, production co
Description: Is it perverted to get sexually aroused watching an elderly socialite clean up after a Great Dane? Probably, yes, but thankfully we live in an age where titillation is easily obtained no matter how bizarre the fetish. While The Strokes perform this muscled-up rocker in a radio studio, we see a steady stream of people partaking in their pleasures and/or pornographic endeavors. David Cross plays a goofy radio DJ who enjoys flipping through skin mags and watching  footage of the aforementioned cleaning lady scrub the floors and wink lustily at the camera. Elsewhere, a pair of women grope each other atop a rooftop — all for the delight of a film crew — while a lucky pedestrian on the street below gets a mobile phone snapshot of a man vomiting from a cab door. Each act segues nicely to the next, culminating in a dirty text messaging exchange that leads to a homosexual encounter in the bathroom (involving Leo Fitzgerald aka Telly from the film Kids).
    This may be the "slickest" video from The Strokes yet, but there's an ironic and self-aware sense of humor to the whole endeavor that keeps it from being merely sexually exploitative. In fact, the whole structure belies a cleverness and perhaps even a societal commentary that most people will either miss or ignore. Also, David Cross is funny as hell here. So, head on over to the "News" section of thestrokes.com and watch "Juicebox."