@questlove But stylistically most would agree that my trademark sound (that Trackmasters Snare era sound) was birthed by his “Mothers Son” 2 hours 47 min ago
Love and art get entangled as we see H.E.R. working up the song in intimate moments with a close collaborator before each goes their separate ways with H.E.R. basking in the adoration of a huge audience and her (former) man composing himself backstage.
A golden rule of music videos is that the actors in the narrative almost never hear the music. Director Saman Kesh wildly subverts that by having actors Martin Starr and Milana Vayntrub (and anyone near them) be tormented by this Hot Chip song mysteriously playing at loud volumes everywhere they go until they reach their breaking point.
Rita Ora avoids the spotlight during her off-time, but then shines on stage and serves as an inspiration for the waitress who helped her escape the vulturing paparazzi.
Norwegian songstress Aurora psychically and metaphorically breaks free from her cage, erupting into a passionate performance which finds herself in a vibrant club.
Mattia was very complimentary of Aurora, saying “it was great to be invited to go inside Aurora’s head for a little bit of time while we worked on this project together. It was a hugely collaborative experience, and I think that can be seen on screen, as our ideas and aesthetics melded together to create the video.”
Fans of early 00's rom-coms should easily spot the references in this latest from Ariana Grande, in which director Hannah Lux Davis casts the pop star and some notable cameos into scenes directly inspired by Mean Girls, Legally Blonde and more.
