NEWS: Nordstrom Video Remix Channel

Department store chain Nordstrom has unveiled their broadband music video channel Nordstrom Silverscreen and what its calling the first ever "video remix."  Director Olivier Gondry took the original  video for "Our Lips Are Sealed" by The Go-Gos, matched it with a new audio remix by Fatboy Slim and insertedThe Go-Gos new footage of young women having a blast and interacting with the old Go-Gos, all while wearing the latest fashions (all of which is presumably available at Nordstrom). Future remixes of other classic 1980s videos are planned, including a new version of Culture Club's "I'll Tumble 4 Ya" due in early December.

This video remix of "Our Lips Are Sealed" can be viewed online at nordstromsilverscreen.com and through a downloadable, standalone Nordstrom Silverscreen player, which boasts HD-quality full-screen video and offers numerous bonus features, including the ability to try out different fashions on a mannequin. The player will also automatically update itself as new content becomes available.

The "Our  Lips Are Sealed" video remix was a Partizan production, directed by Olivier Gondry and produced by Michel Gondry. The piece was commissioned by advertising company Fallon Minneapolis and the player was developed by Maven Networks.

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Tags: News, Partizan