Eminem f/ Royce da 5'9, Big Sean, Danny Brown, Dej Loaf & Trick Trick "Detroit Vs Everybody" (Syndrome, dir.)
Detroit Vs. Everybody seems like more than a rallying cry and more than just the latest collabo track from local legend Eminem and crew. And, indeed, it's also an apparel brand that's blowing up out of motor city thanks to high profile looks like this clip.