It's not just All Gold Everything in this manic Dale Earnhardt Jr. Jr. "Run" video. It's art direction gone mad, with one amazing set-up after another.
Instead of just poking fun at the Gotye "Somebody That I Used To Love" video (been there, done that), Dale Earnhart Jr Jr take that basic idea and use it to remain undetected by a couple bumbling cops.
"Dear Internet and users of the World Wide Web, it is with much joy that we wish to present the video for "Dark Water". We feel that this video really encapsulates the tone of the song in a haunting and strangely beautiful way. Also, there are claymation versions of us--which has been a life long goal. Mission accomplished" - Josh Epstein and Daniel Zott, Dale Earnhardt Jr. Jr.