Simon Fagan "Preachers" (Eddy Ballardi, dir.)
It began with a cup of coffee.
On a night in January this year, folk singer Simon Fagan met Eddy Ballardi in a local cafe bar in Kreuzberg, Berlin, to start developing a story that Simon wanted as the video for his latest single. Eddy had heard the song, loved it, and had begun visualizing the video's cinematic concept.
The single in question was ‘Preachers’, an elegant folk track, blended with deep and dirty shades of borrowed Americana. It was one of the earliest songs recorded for Simon’s second album, Gilded Bird, and would be the first single released to the public.