NEWS: MVPA Awards Tonight

The 14th annual MVPA Awards will be held tonight at the Orpheum Theater in downtown Los Angeles. Doors are at 6pm; the awards begin at 7:30. Good luck to all the nominees.

Jeff Ayeroff will receive the Kratz Award For Creative Excellence.The veteran record executive was involved in groundbreaking videos  for Madonna, Talking Heads, Prince, Don Henley, ZZ Top and Dire Straits, just to name a few. He also created the influential "Rock The Vote" campaign in 1989.

Director Peter Care will receive the Lifetime Achievement Award. Care has directed videos for Thomas Dolby, Bananarama, Depeche Mode, Tina Turner, Bruce Springsteen, Tom Petty and R.E.M.

Director Jake Scott will receive the MVPA Hall Of Fame Award for his classic "Everybody Hurts" for R.E.M.

Attendees at the awards are advised to check their gift bags for the official Video Static business card. These glossy bad boys are sure to be collectors' items.

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