4AD

SOHN "Hard Liquor" (Jovan, dir.)

A stunner filled with foreboding tension and circles upon circles.

Jovan Todorovic, director:  "SOHN sent us a frame from Jurassic Park, a cup of water with ripples in it resonating from the massive steps of the approaching T-Rex. The concentric circles inspired me to look for more circles, not only in the physical world, but even more importantly within my inner life. A line is not enough to symbolise the vector of one’s life, I feel it’s maybe better represented as a progression of circles that are chained together. So this video is about circles and lines, the past, present and future, regret, anger, despair… being lost in the tunnel of ones inner life and the physical labyrinth that surrounds us. In the end we face our own self, and we are led to dive deeper within. To me the video is very meaningful on a personal level, but I tried to paint it in such a way so everyone could potentially reflect on themselves. We shot the video back home in Serbia and were lucky to find some amazing locations, and a wonderful crew. But it was Dado, one of the most talented theatre actors in Croatia today, who really gave the video it’s substance." 

Grimes X HANA "The Ac!d Reign Chronicles (The War of Art) [Director's Cut]" (Grimes, dir.)

Grimes has had one very busy Summer of 2016. The Canadian musician decided while on tour with fellow artist HANA in Europe that they were going to shoot some videos (with Grimes' brother Mac as the cameraman). Taking the "visual album" route that's in vogue today, this team has released all seven of them on the same day, individually and together in this master clip. This Twitter post by Grimes herself explains it all.