Thus concludes director Jason Beattie's journey into the unmade. The fourth, and perhaps final, installment of unused music video ideas is up now at jasonbeattie.com...
Week Two of director Jason Beattie's archive of unused music video ideas is up now at jasonbeattie.com...
As I said with Week One: You can take it as an exercise of What If, a journey through good ideas that couldn't find a good fit, or, a way for a director to show creativity even when they don't get the jobs.
Most directors I know do more writing than directing — pitching "treatments" for every video soliciation that comes their way, hoping their idea piques some interest and get them the gig.
Alas, most of these videos never get past the treatment stage, resulting in a backlog of many ideas.
Director Jason Beattie has decided that his ideas don't need to sit in a folder buried deep on a hard drive, deciding to release a new batch of unaccepted video ides every single week.
Week One is out today and you can take it as an exercise of What If, a journey through good ideas that couldn't find a good fit, or, a way for a director to show creativity even when they don't get the jobs.
This is one of the three commercials featured in the new Reebok Classics campaign featuring Ace Hood, Travi$ Scott and Casseurs Flowters (Orelsan). Each commercial features the artists' biggest song.
