Director Ryan Staake uses Deepfake technology so Charli XCX and Troye Sivan can uncannily recreate some memorable '90s moments, ranging from massive movies like The Titanic and The Matrix, music videos from The Spice Girls and Eminem, and some more obscure gems.
Anyone who's been in music videos for more than a few years has probably experience the worst case scenario: A video where the artist doesn't show up. And you have the crew, the talent, the locations, so you go ahead and shoot what you have. Director Ryan Staake, with the apparent blessing of Young Thug, takes that to the next level delivering a meta video that tells the story of a blown shoot, including recordings of Thug describing his idea, snippets of the original treatment, and way more, ultimately delivering a video that very well might wind up being way more impactful than the original video.
Ever get the sense that Instagram models lack a certain sense of depth? Then this video is for you as Charlie Puth and Lil Wayne get surrounded by a vortex of 'gram girls who turn out to be literally 2D.