Taj Critchlow

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Alicia Keys & Maleah Joi Moon "Kaleidoscope" (Kajal, dir.)

This music video tie-in to Alicia Keys' Broadway musical Hell's Kitchen features the icon celebrating NYC vibes alongside the show's star Maleah Joi Moon.

Kajal, director: "Alicia and I wanted this to feel colorful, layered, and bright, just like a kaleidoscope. Having the ability to direct this in the apartment complex she grew up in made the story that much more genuine and intentional. I got to create with Alicia Keys, Maleah Moon, and the cast and crew in a way that felt playful - like we were all long-time homies just coming together for a good time. You could feel that sense of community all around. This was a love letter to Hell’s Kitchen and every single person involved had their hand in writing it."

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Drake "In My Feelings" (Karena Evans, dir.)

A post-modern excursion where Drake is aware of trying mash-up a Taye Diggs rom-com comedy vibe with a New Orleans escapade, while also dealing with the fact that a viral challenge meme has already impacted in a way that may be more pervasive than the reach of any traditional music video in this Social Media Age.

And while you enjoy the ride, keep an eye out for some guest star appearances and an end credit compliation of some of the more epic Challenge clips.