Would the hipster elite embrace real dancehall if it were marketed like M.I.A or Santi(o)gold? Or if it wasn't played tongue in cheek, like Major Lazer? Enter Terry Lynn and this video off her acclaimed ep collaboration with producer Johan Hugo of Radioclit. While she bristles with the rawness and realness that comes from a hard knock life growing up in Kingston, Hugo brings the cred to make the twitterati pay attention. The video appropriates visuals that could have come from an M.I.A.
Sometimes things get really bad, even for the phenomenally successful, like Kanye West. This short film directed by Spike Jonze stars Kanye in an exaggeration of his "I'mma let you finish, but Beyonce has one of the best video all time" mode.