Dead! "Up For Ran$om (Directors Cut)" (Lewis Cater, dir.)
The video for Up For Ran$om takes the aggressive and fast moving vibe of the track and juxtapositiones it against a simple, suave, classic and romantic performance. A sense of nostalgia with a modern bite. As a kid I would always watch the show Top of the Pops every Friday on BBC1. As that show no longer exists, I thought why not bring it back.
We shot the video on an old 3 tube Ikegami, a camera that was actually used on Top of the Pops. I also called upon operator; Dicky Howelett - a TOTP veteran himself to help achieve an authentic and nostalgic look.
