Jamie Thraves

Sam Smith "Stay With Me" (Jamie Thraves, dir.)

Sam Smith has gone from an interesting voice on some interesting tracks — Disclouse "Latch" and the worldwide Naughty Boy smash "La La La" —  to an International superstar in what seems like a minute.

The U.S. invasion is officially on, starting with a high profile SXSW schedule, a booking on tomorrow's Saturday Live, and a brand new video that keeps things so simple and focused that even us Americans can't miss the appeal.