Les Umberger

Drake f/ Future & Young Thug "Way 2 Sexy" (Dave Meyers, dir.)

Drake sports all sorts of sexy looks, ranging from dadbod beach bum to romance novel cover stud and much more in this mix of live action and animation featuring Future and Young Thug also in on the tongue-in-cheek fun.

By Steven Gottlieb on September 3, 2021 @ 2:01pm PDT

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Drake f/ Lil Durk "Laugh Now Cry Later" (Dave Meyers, dir.)

Hip hop heads should prepare to be even more jealous of Drake as he arrives at Nike World Headquarters where he and Lil Durk — plus cameos by sport stars Odell Beckham Jr., and Marshawn Lynch — seemingly have free reign throughout the massive campus.

By Steven Gottlieb on August 14, 2020 @ 6:37am PDT

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Green Day "Oh Yeah" (Malia James, dir.)

Encountering Green Day out in the surreal world.

By Steven Gottlieb on January 16, 2020 @ 9:44am PST

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Rich Brian "Yellow" (Dave Meyers, dir.)

Rich Brian breaks through whatever entraps him, be it plastic, or a suburban home.

By Steven Gottlieb on July 8, 2019 @ 6:53am PDT

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Offset f/ Cardi B "Clout" (Daniel Russell, dir.)

The first couple of hip-hop get all sexy and yellow.

By Steven Gottlieb on April 18, 2019 @ 6:44am PDT

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Travis Scott f/ Drake "Sicko Mode" (Dave Meyers, dir.)

None of the laws of physics seem to apply to the reality that is Sicko Mode, as Travid Scott and Drake hold court in various scenarios filled with abnormal touches that range from over-the-top to larger-than-life.

By Steven Gottlieb on October 22, 2018 @ 8:40am PDT

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Janet Jackson x Daddy Yankee "Made For Now" (Dave Meyers, dir.)

Janet Jackson and Daddy Yankee have all of NYC dancing along as the camera zips from location to location, before ending at a set-piece that adds an African edge to the already bouncy mix of Latin and Caribbean vibes.

By Steven Gottlieb on August 19, 2018 @ 12:24pm PDT

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Jay Rock "WIN" (Dave Meyers, Dave Free, dir.)

Win win, win, win, win with Jay Rock and Kendrick Lamar in a succession of slick VFX scenarios that boast championship rings, Stanley Cups, and even a vision of 300 if it took place in Watts.

Win.

By Steven Gottlieb on May 30, 2018 @ 4:01pm PDT

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Katy Perry f/ Nicki Minaj "Swish Swish" (Dave Meyers, dir.)

Just when it seems like Katy Perry and team are gonna stumble, they pull off a slam dunk. "Swish Swish" is a star-studded, comedic basketball romp that's massive, but also laced with perfect details that keeps pushing to absurd new heights over its 6+ minute runtime. Cameos of note include Molly Shannon, Terry Shannon, announcers Rich Eisen and Bill Walton, football star Rob Gronkowski, Doug The Pug, and, of course, Backpack Kid.

By Steven Gottlieb on August 24, 2017 @ 9:39am PDT

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L'Tric "This Feeling" (Les Umberger, dir.)

Venice Beach, CA-based creative content studio Heresy director Les Umberger ignites a contagious florescent dance frenzy on an ordinary suburban sidewalk in the vibrant new video for Australian duo L’Tric’s track “This Feeling.” The video infuses an 90s dance vibe with a dose of small-town charm, finding a young man eagerly recording the new track on his boombox. The jam immediately sparks a dance fever in his conservatively-dressed father as he is leaving the house.

By Jenna Wigman on July 7, 2015 @ 9:30am PDT

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