A hazy beach jaunt with a young lover segues into the noir nightime drive at the side of an older man, and then back again, until it all ends up afire in this evocative comeback for Lana Del Rey.
Ben Murray and Ross McDowell are back with the video for man-of-the-moment Joel Compass's Forgive Me, where once again they elevate a live performance with innovative staging and effects. And this time its all about the lighting.
Following the Ben and Ross's performance-plus-projections video for Disclosure's F For You - and Ross's team-up with Sophie Muller on Katy B's Crying For No Reason promo - here the directing duo have developed a lighting schematic where they visualized how each light would react with the musicality of the track - with majestic results.
Ben & Ross, directors:
“The label had referenced our F For You promo for Disclosure and asked for something similar. They liked the way we had incorporated their branding (the face) and wanted the same for Joel.
"Joel's logo is all about a compass visual, based around some simple geometric shapes. We tried to incorporate this in the promo with not only a giant circle in which he performs, but also with our use of space and camera work within it.”
Haim: If I Could Change Your Mind or How I Learned To Stop Worrying and Learned To Choreograph Dance...
Haim get categorized as an alternative band, but that's mainly due to the nonsensical modern music scene and how you brak a new act. Close your eyes and it's pop/r&b, especially on this track. So, why not embrace it and make a video that's crazy '80s. We're talking a lighted Haim sign that wouldn't be out of place on Solid Gold and full-on dance routines (choreographed by the notable Fatima Robinson, no less).
The first version of this video had the younger Manchester quartet performing in black-and-white in a poster-and-picture-clad room. This version.... is different. How? It's in color. And it tells a narrative of two young lovers in a cinema-verite style, which doesn't appear to end well. The old cliche "sex, drugs, and rock 'n roll" is certainly apropos here.
Call this "Lights (Version 2.0)" with a bigger budget... and a WHOLE lotta lens flare. Ellie and her new friends take over an unoccupied airport runway to hold a different kind of rave, one with a slight sense of supernaturalism (particularly at the end).
A good man is hard to find. So, you might be better off finding yourself. Even if that sounds like an invitation to masturbation, this video has Brit girl group The Saturdays playing dual roles as Desperate Housewives and Boorish Husbands who turn out to be perfect couples.
