Cuz sometimes even old folks want to strap on a helmet and have some fun...
Director Markus Lundqvist creates the latest video offering from US rock band Senses Fail. Drawing theme from the chorus "you've got nothing to lose - Don't Wait 'til angels sing" the story depicts the adventures of an elderly couple going on one last hurrah. Lundqvist, juxtaposes a bleak portrait of getting old with the glitzy excitement of youth and partying, while weaving in darker undertones amidst the revelling.
Using his training as a visual effects artist, each frame has been crafted to aid the story and build a mise-en-scene that embodies the part car crash/part pure ecstasy party scenes.
Shot on a single day on location in Sweden, a key goal was to achieve the performance to show a bond between the hero couple and also establish a group dynamic in the party scenes which was believable. "It was key to the success of the promo that the old people come across as cool - not clowns or caricatures. You should want them at your next party. Once that is established we follow them reliving their youth like a spring break party."
