OB Management

Zayn "Satisfaction" (Bouha Kazmi, dir.)

BOUHA KAZMI has directed ‘Satisfaction’ from Zayn’s sophomore album Icarus Falls. 

Touching upon elements of spirituality that we feel and don’t voice, the richly cinematic narrative expresses the mercurial beauty of a relationship set against the backdrop of an ongoing war. Underscored by Zayn’s lyrics about struggle and finding fulfilment, Kazmi depicts a metaphysical journey depicting love, loss and rebirth. The film takes a surrealist turn at the end as it captures the transcendental power of love, whilst bringing home the tragedy of war. 

Maejor "OMG" (Francis Wallis, dir.)

From the director:

 

It was evident from the start that this video needed to be shot out in Brazil. The track itself features a big Brazilian star Ludmilla, female US Rapper Bia and of course Maejor whose song it is. Maejor has a strong personal connection with the country following the huge success of “Vai Malandra” (310 million views and counting) and Rio seemed like the perfect place to shoot his next video.

 

Jelani Blackman "Lockjaw" (Joao Retorta, dir.)

Informed by a line in the chorus - ‘My dons going straight to the topfloor', the video for Jelani Blackman’s ‘Lockjaw’ sees camera moving up a staircase at an undisclosed location, constantly finding Jelani on each flight in a fake one-shot. It’s a technique based concept presented in a very rugged manner. Camera moves hand-held at all times and without a clear sense of horizon at moments, creating a somewhat disorientating and claustrophobic feel as we keep moving up but never really go anywhere. - Joao

Matoma "Lonely" (Aella Jordan-Edge, dir.)

Aella Jordan-Edge takes us to the London nightclub scene to film Matoma’s ‘Lonely’ ft. MAX. With an “imaginary friend” concept at its core, this music video was inspired by Aella’s love for the classic film, ‘Harvey’. We follow the journey of two dancers, never knowing if the girl in this romantic duo is real, or just a figment of his imagination.