After an initial video directed by her significant other Taiki Waititi for the song, Rita Ora is back with another visual for her revamp of Fatboy Slim's "Praise You." Billed as "Pt. II" and directed by Joseph Kahn, the video plays like an old Western revival meeting but with a receptive and pliable audience of mannequins.
Rita Ora avoids the spotlight during her off-time, but then shines on stage and serves as an inspiration for the waitress who helped her escape the vulturing paparazzi.
Another girl gang anthem featuring Rita Ora as a sapphic Bhagwan Shree Rajneesh of sorts, and a holographic turn by Cardi B, in addition to guest spots from the other ladies on the track.
Stardom as an instant glamour model can be a bitch. Or maybe, it's just the photographers who discover and explout these beautiful people who are truly the bitches. Such is the situation in this tale of Rita Ora going from a street savvy headturner to a glossy pin-up girl under the watchful eye of a creepy Warholian predator type who peels her away from her man.
"This cinematic and stirring promo shot by Max & Dania serves as a call to action, drawing parallels between the civil right movement in America in the 60s and events we’ve seen in today’s media from Ferguson, the Michael Brown shooting and more recently in the tensions in Baltimore.
Product Placement is so 2014. Branded content with top-notch celebs and production quality is 2015. Adidas starts it off right with this spot for their Originals line, focusing on musicians Pharrell Williams and Rita Ora, athletes David Beckham and Daniel Lillard, and those legendary three-striped Superstar sneaker that first inspired Run-D.M.C. nearly 30 years ago.
Can Iggy Azaela do for Kill Bill what they did for Clueless? Hell, yes. Basically presented as a diner daydream where Waitress Iggy wishes her knife was a Katana — the better to chop down loudmouth actor Michael Madsen, who was in Kill Bill and other Tarantino flicks — "Black Widow" is a sexy and slick kung-fu adventure with Rita Ora and Iggy kicking ass and getting revenge.
Things develop for Rita Ora here — first as a photograph, and then from b/w to color. The most important development is probably the pop song — produced by boyfriend Calvin Harris — which might cross her over to stardom here in the US.