Superfood "Melting" (Zac Ella, dir.)

Superfood - Melting (Official Video)

Zac Ella, director:

"It's a fun experimental idea that simply compares four different video recording devices and formats.

More specifically 16mm film, Video8, MiniDV and DSLR (CF CARD).

We aimed to do a one shot - filming and playing everything back in real time with SUPERFOOD playing live.

But - we hit a problem with the Bell and Howell (16mm Camera) - it could only record for around 40secs.

We mapped out a floorplan for our team of Camera-Ops to follow and keep in-sync with movements.

We also made sure we could be seen on-screen... I'd say to give it a human feel... but it was mainly to show off our flash boiler suits.

An apt RGBA colour dress code - with white being the Alpha."

[also appeared at promonews.tv]

Artist
Song
Director
Production Company
Independent Representative
Director of Photography
Executive Producer
Commissioner
Robert Simpkins, Camera Operator
Marcia Sousa, Camera Operator