Zac Ella, director:
"It's a fun experimental idea that simply compares four different video recording devices and formats.
More specifically 16mm film, Video8, MiniDV and DSLR (CF CARD).
We aimed to do a one shot - filming and playing everything back in real time with SUPERFOOD playing live.
But - we hit a problem with the Bell and Howell (16mm Camera) - it could only record for around 40secs.
We mapped out a floorplan for our team of Camera-Ops to follow and keep in-sync with movements.
We also made sure we could be seen on-screen... I'd say to give it a human feel... but it was mainly to show off our flash boiler suits.
An apt RGBA colour dress code - with white being the Alpha."
[also appeared at promonews.tv]