OBmanagement

SG Lewis f/ Gallant "Holding Back" (John Merizalde and Pasqual Gutierrez, dir.)

Welcome to Atlanta's Cascade roller rink, where people from all walks of life take a break for a roller skating jam.

John Merizalde, director: "Growing up in Atlanta, Cascade was a place that always fascinated me. When I was a teenager, I had the experience of spending an evening at this unassuming roller skating rink on the west side. What immediately stuck out to me was the energy - the Cascade crowd was diverse, the music was electric, and the movement was contagious. I realized this wasn't just a place to skate; it was a subculture, a community. 

When I heard "Holding Back" I realized this was not only the perfect opportunity to create a memorably groovy video but also a lasting tribute for this magical place. The track has a palpable sexiness that perfectly compliments the smoothness of Cascade skaters. Beyond the surface level coolness however, we wanted to layer some moodier undertones to match the lyrics, leaving us with a hybrid narrative doc that hopefully resonates with viewers. 

If anything, I hope this video motivates some of you to get up and grab a pair of skates."

Superfood "TV" (Zac Ella, dir.)

Zac Ella, director:

Daydreaming can cause the mind to wander into a series of unexplainable wormholes..just like channel surfing on TV.

One moment you are in one place... the next moment you are in another place... and the next you just have no recollection in where you are or how you got there...and now I'm about to start waffling.

This is a music video for SUPERFOOD's track entitled TV. Viva 4:3!

Superfood "Melting" (Zac Ella, dir.)

Zac Ella, director:

"It's a fun experimental idea that simply compares four different video recording devices and formats.

More specifically 16mm film, Video8, MiniDV and DSLR (CF CARD).

We aimed to do a one shot - filming and playing everything back in real time with SUPERFOOD playing live.

But - we hit a problem with the Bell and Howell (16mm Camera) - it could only record for around 40secs.

We mapped out a floorplan for our team of Camera-Ops to follow and keep in-sync with movements.